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So, you’re in a band and want to get signed. Welcome to a very large club! Unfortunately, most bands won’t get signed, but in this article we’re going to discuss how to give yourself the very best chance.
Of course, the first place to start is in creating...Read more
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Your album description is essentially a sales pitch, but that doesn’t mean it needs to read that way. It’s important to avoid tired phrases that mean nothing, and use specific language that really gets at the heart of what your album is about. After all, if you want people to click that “buy” button (that...
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Last night, I came across an article titled “I Read and Replied to Every Single PR Email I Received for a Week” by Zach Schonfeld, which...
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Over the years I’ve seen the same problems occur again and again. An artist will call us up looking for help promoting a new album that they’re planning on releasing in a few weeks or less! And often their only plan is just to hire a publicist. It completely baffles me that an artist will work...
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Between 2006 and 2009, brothers Kyle and Bryan Weber had played (and booked) over 600 shows with their band Zelazowa. From conversations they had with other bands they met on the road about the best venues to play in various cities, the Weber brothers got an idea. Because there really wasn...
There are a lot of musicians out there struggling to pay the rent, grow their fan base, and make a profit on tour. It’s a tough road, but if you’re dedicated you can make music your career. In today’s music business, it’s not about forcing yourself into a one-size-fits-all box, or...Read more
It’s become pretty standard to press new albums to vinyl, but before you find yourself swimming in hot wax, here are 10 things you’ll want to know.
1. The Turnaround Time for Vinyl is Longer than for CDs
If you’re...Read more
If you’re an indie musician, you also have to think of yourself as an entrepreneur. The problem a lot of entrepreneurs run into is they want to get really great at what they do (whether it’s music, directing, skiing, or whatever) and let someone else handle the part where you have to tell the...Read more
Creating a successful online presence for your band should not seem like a mystical impossibility. We’re no longer in the “wild west” era of the internet. It’s not a crapshoot. We’ve actually figured out a ton of stuff about how to be successful online, so creating a successful web presence is no mystery...Read more
Musicians' websites, despite the relative ease in coming up with a list of what they should have and what they should do, are a weird hybrid when you step back and look at who's being served. Musicians and the folks working with them on websites really need to create something that serves the musician,...Read more